MellowAds – Faucet and Future?

As you have used the different Coinpot faucets, I am sure you have seen pop-ups and banner ads from MellowAds.  These are sometimes annoying and sometimes interesting, but since I see a lot of them, I decided to check out MellowAds to see what is what and how it works.

MellowAds is a way that you can advertise whatever you want.  It has three parts to the site: the faucet, advertising your site, and publishing your site to get ad revenue.

Faucet. One feature that is in MellowAds is its faucet. This is a good thing because you can easily get 500-3000 satoshi daily, however, it only allows you to spend the bitcoin you get inside of the site. The faucets are easy to claim and allow you to start advertising within a week. I have starting claiming the faucet to build up enough satoshi within MellowAds to be able to run a few advertising campaigns of my own.

Advertising. The main use for MellowAds is to advertise your site and very easy to get started. You have to pay with the bitcoin that you get from the faucet that is in the MellowAds site or you can import you own bitcoin.  You can do pop-up ads or banner campaigns.  Banner campaigns are less expensive, so I have used those so far.  There are three types of banner campaigns:

  1. Daily campaigns that run for a fixed number of days.
  2. CPM campaigns that run for a fixed number of views.  The thing that is not good about this is that the clicks per view is not very good.  Usually somewhere between 1-4 clicks per 1000 views in my first few campaigns.
  3. CPC campaigns that run for a fixed number of unique clicks.   This is more expensive than views, but it guarantees you get a certain number of clicks.

Publishing.  You can make your own website available to have MellowAds put advertising on your site.   This is a way for you to make money on your website if you are interested in having ads on it.

Overall, I found it interesting to see how this advertising network and faucet works, and this was also a good way to get a few extra visitors.  It was fun to see where views and clicks came from.  For example, in a global campaign, most came from Ukraine and Russia.  In Africa, most clicks came from South Africa and Nigeria.

There is a quote from author William Mougayar, “the killer app for the blockchain is not token, but it is the creation of private economies.”  This is sort of the way MellowAds works today.   They give you satoshi from their faucet, but you keep it within their site which is sort of like their own private economy.  There are probably other ways this can be used.  Maybe the future of things like Marriott points are cryptocurrency?

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